eyeD? to Provide Equine Identification Services at APHA World Show

Global Animal Management and the American Paint Horse Association (APHA) are proud to announce that eyeD? will sponsor the 2012 APHA World Championship Show in Fort Worth, Texas, November 7-17. Horses will receive a courtesy scan from eyeD at the APHA identification station throughout the show.
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Global Animal Management and the American Paint Horse Association (APHA) are proud to announce that eyeD? will sponsor the 2012 APHA World Championship Show in Fort Worth, Texas, November 7-17. Horses will receive a courtesy scan from eyeD at the APHA identification station throughout the show.

September 25th, 2012 -- Global Animal Management and the American Paint Horse Association (APHA) are proud to announce that eyeD? will sponsor the 2012 APHA World Championship Show in Fort Worth, Texas, November 7-17. Horses will receive a courtesy scan from eyeD at the APHA identification station throughout the show.

An innovative and non-invasive technology, eyeD utilizes iris scanning to take a digital photo of a horse's eyes. Once the horse's unique eyePrint? information is securely stored in the eyeD database, horse owners can purchase access to have the most positive, accurate identification method available to them 24/7.

All horse owners attending the APHA World Show will receive a local, courtesy enrollment in eyeD as part of their check-in process for APHA positive identification. The local enrollment will include an iris scan that will connect each Paint Horse to its APHA registration records using eyeD technology, giving exhibitors the option for a paperless check-in at future APHA World Shows. Quick and non-invasive, the scan takes only seconds with information on horses pre-entered in the APHA World Show preloaded into the system.

Paint Horse owners can upgrade to a national enrollment and receive full benefits of eyeD year-round, anywhere in the country, for just $50 per horse as part of a limited-time Futurity Club offer. A national eyeD enrollment allows owners to upload and attach medical information to a secure site, providing 24/7 access to eCoggins certificates, health records and registration papers. The eyeD solution is 99.9 percent accurate and leads to a greater chance of recovery in stolen horse cases. With a lifetime membership in the Futurity Club, horse owners receive special offers and annual renewal fees of less than $2 per year - that's a 95 percent savings available only to Futurity Club members.

"Our non-invasive, iris scanning services will make APHA World Show attendees' experience seamless when it comes to equine identification," said David Knupp, marketing manager, Global Animal Management.

In further support of Paint Horse owners, eyeD will serve as the presenting sponsor of the Pat Parelli clinic on Nov. 10 from 2 to 5 p.m., and as the official host of the Breeders' Trust Select Sale preview party in the sale barn on Nov. 11 from 4 to 6 p.m. and the exhibitors' and buyers' reception on the John Justin concourse on Nov. 12 from 5 to 6:30 p.m. All horses consigned to the Breeders' Trust Select Sale will also receive a courtesy eyeD scan.

"If you're at the APHA World Show, be sure to attend an eyeD demonstration during the Pat Parelli clinic, or stop by to see us at the Breeders Trust Select Sale preview party and the eyeD-sponsored exhibitors' and buyers' reception," said Knupp.

The 2012 APHA World Championship Show is a qualifying event for APHA members and registered American Paint Horses. The world-class international competition features Open and Amateur exhibitors in both Western and English disciplines. For more information about the APHA World Show, visit www.aphaworldshow.com.

"eyeD brings an exciting application of technology to the equine industry," said APHA Executive Director Billy Smith. "Linking horses, veterinarians and APHA records in this way can produce some terrific short- and long-term benefits for our members, beginning with the option of paperless check-in at our 2013 World Shows. The courtesy eye scans exhibitors receive this year opens the door to improved service in the future."

Global Animal Management is a wholly-owned subsidiary of Merck and Co., Inc. For more information about eyeD, please visit www.eyeD.com.