June 15, 2012--WeatherBeeta has extended its commitment to improving the welfare of horses by joining The Equine Network, the nation's leading publisher of horse-related content, in a national effort to help equines across the country in need of care and shelter through A Home For Every Horse on Equine.com.
The program, sponsored by companies including Tractor Supply Company, Purina Mills and W.F. Young, is a joint effort with The American Horse Council's Unwanted Horse Coalition which seeks to place, foster and sponsor America's 170,000 unwanted horses. Nonprofit rescue organizations can post free listings on Equine.com, the industry's largest website for buying and selling horses, trailers and farms. The Equine Network is using its connection with more than 1.5 million horse owners each month to promote the program. The company recently launched ahomeforeveryhorse.com, featuring stories about rescue efforts and recued horses.
"WeatherBeeta is proud to build upon our 30-plus year history of ensuring the well-being for horses by actively supporting A Home For Every Horse," said Weatherbeeta USA Marketing Director Gabriel Sperber. "WeatherBeeta's wide range of full season blankets and sheets cover all types of horses and dogs through every season of the year ---and, into every stage of their life---- much like A Home For Every Horse. In recognition of our shared core-principles that every horse deserves to receive loving care, continued comfort, and protection from the harsh elements, WeatherBeeta is proud to begin a long-and-meaningful commitment to A Home For Every Horse with an initial donation of $50,000 in innovative WeatherBeeta products and subsequent funding."
Currently, 150 shelters list their adoptable horses through the A Home For Every Horse. To read about success stories resulting from the program, please go to ahomeforeveryhorse.com.
"We're very excited to have WeatherBeeta on board," said Dave Andrick, Equine Network Group Publisher. "Including leaders from retail, nutrition, horse care products and tack, our sponsors truly span the industry in a manner that mirrors the way concern for unwanted horses spans all disciplines and breeds of horse lovers. It's exciting to see trend-setting companies step up and work together to find a solution to this problem."
To learn more about A Home for Every Horse, and the situation of America's horses in need of care and shelter and to view horses available for adoption, please go to www.ahomeforeveryhorse.com.