November 18, 2010--The Professional Rodeo Cowboys Association (PRCA) is pleased to announce a new partnership with chart-topping recording artist Pat Boone and his legacy brand of premium, U.S.-grown meats, Pat Boone All-American Meats. The partnership recognizes the gourmet-quality steak brand as the "Official Steaks of the PRCA and Wrangler National Finals Rodeo" and includes a number of promotional opportunities over a two-year term.
"The great sport of ProRodeo was built on the family values - character, loyalty and patriotism - that shaped this nation," said PRCA Commissioner Karl Stressman. "It's also no secret that our members and fans enjoy premium steaks, which is why we're proud to add Pat Boone All-American Meats to our roster of national partners that exemplify the values ProRodeo was built upon."
The legendary performer and well-known advocate for conservative values launched his mail-order line of premium, 100 percent U.S.-raised steaks and other fine cuts as a way to support American ranchers, as well as a number of worthy philanthropic causes. At least five percent of each purchase goes to the nonprofit Pat Boone Foundation, which provides direct support to organizations actively addressing the problem of world hunger and other worthy causes.
Providing more than just a great steak for a great cause, Boone's meat brand is part of his effort to spark an all-American revival--a return to core values that include family, hard work, an independent spirit and lending a hand to help your fellow man.
"The cowboy is an American icon of the highest order, symbolizing the rugged determination and adventuresome spirit that make this country great," Boone said. "And, no one knows a good steak better than a real American cowboy. We're thrilled to have the endorsement and support of this legendary organization."
As part of its initial launch, Pat Boone All-American Meats plans to make a splash at the 2010 Wrangler NFR, offering ProRodeo fans a "Taste of What Makes America Great" with free samples of their premium steaks in the ProRodeo Zone nightly throughout the competition Dec. 2-11 at the Thomas & Mack Center in Las Vegas.
"I know the fans are going to love these tender and juicy steaks as much as I do," said Ryan Gray, the PRCA world record-holder in bareback riding. "And, I really admire Pat's mission to restore family values and help others in need. A great steak for a great cause - it's a winning combination."
Available for order by phone at 866-400-9507 or online at www.patboonemeats.com, the gourmet-quality USDA premium cuts offer only the highest quality, consistently delicious, hand-trimmed and perfectly-aged meats delivered straight to your door. Featuring a succulent line of mouth-watering, thick-cut filet mignon, ribeye, top sirloin, New York strip, T-Bone and porterhouse, Pat Boone All-American Meats are 100 percent U.S.-raised and processed by only the choicest beef producers in the country.
All Pat Boone All-American Meats products are flash frozen at the peak of flavor and tenderness, and shipped via FedEx in reusable, insulated containers, packed in dry ice to ensure they arrive fully frozen and in excellent condition. The company also offers gift cards and can package steaks for gift giving.